São Paulo's new jersey tightens club's relationship with sponsor
Banco Inter authorized Tricolor and Adidas to design a new team shirt with chest bands;the idea is to create a close relationship with fans
Leco poses with João Menin, president of Banco Inter, at the launch of the new shirtThrowSao Paulo presented last Thursday its new game uniforms for the rest of the season.According to the club, for the first time in two more decades (1997), Tricolor's main shirt bands will be on the chest.Much praised by fans on social networks, the design elaborated by Adidas was only possible thanks to the transfer of Banco Inter in the negotiations.São Paulo's master sponsor until the 2020 season, the bank was happy to accept that his brand was below the tricolor stripes, contrary to what was foreseen in the contract signed last season.According to João Vitor Menin - president of the financial institution - there was no problem to accept the request, because the goal was to fulfill the desire of the fans.- Negotiations were very easy.Also because it was a common interest, both from the São Paulo marketing board and Banco Inter.Both parties and also Adidas listened to the most impor...
>>> Veja o artigo completo (Fonte)
- Police arrest 66-year-old retired man accused of trafficking
- Who throws trash on the floor can be fined
- Men arrested after stealing cell phones in Northeast Amaralina
- Two young people die in a collision on BR 153 in the southwest of the state
- Sociologist and journalist Júnio Andrade Carvalho dies
- Belo Horizonte records traffic with 39 km of congestion at 3:54 pm.
- Police seize approximately 3,000 glasses outside Brazilian standards
- MP breaks the criminal association that worked inside prison in Goiás
- Dollar has low real, eye overseas and BC
- Man is suspected of shooting pregnant face in Big BH
- Indian companies may bid for Eletrobras distributors auction, sources say
- Officers and Federation pronounce on 'Operation Top Hat'
- Museum inaugurates wax statue of Meghan Markle in London
- Datagro lowers forecast for south-central sugar production; raises ethanol
- Fight between students of a school in Itaja? (SC) ends in tragedy
- José Eliton awards R $ 1 million to 50 entities benefited with the Reconhece Goiás Award
- China says freedom of navigation "should not be used as an excuse" to show strength
- Video shows location of Russian plane crash in Egypt; watch
- Six people are killed in Caxias do Sul
- Ambulance accident injures three people in BH